Overview
| Grad Dip IT | Elective | |
| M IT | Elective |
Social web analytics involves the extraction of valuable insights available from the large data sets associated with websites and social media in order to make informed business decisions. Students will learn how to systematically identify, extract, and analyse data using sophisticated tools and techniques. In addition to evaluating data to make better business decisions, students will learn how to communicate this information to varied audiences, including decision makers, who may only have a limited technical background.
