Dr. Tanjum Haque
Lecturer
Teaching Areas 
  • Marketing
  • Strategy
  • Marketing Research
  • School/Department: Business and Management | MBA
    Qualifications: 
  • PhD - Indian Institute of Management, Ahmedabad
  • Research Areas 
  • Marketing Strategy
  • Sustainability
  • Brief Bio
    Casual Academic in UNSW and a Casual Lecturer in KOI. I have been awarded my PhD in Marketing in March 2024. I am an accomplished researcher, having published in ABDC A* and A journals. Before my PhD, I worked as a Data Scientist at an e-commerce firm for 2 years.
    Publications
  • Engaging Customers and Suppliers for Environmental Sustainability: Investigating the Drivers and the Effects on Firm Performance. https://link.springer.com/article/10.1007/s11747-023-00995-7 in Journal of the Academy of Marketing Science [ ABDC A*, FT50 Journal]
  • From Silos to Synergies: A Systematic Review of Luxury in Marketing Research. https://doi.org/10.1016/j.jbusres.2021.09.007 in Journal of Business Research [ABDC A Journal]
  • Drying Kinetics, Quality and Economic Analysis of a Domestic Solar Dryer for Agricultural Products https://doi.org/10.1007/s41403-018-0052-1 in INAE Letters [Technical Journal]