Dr. Jianchun (Steffi) Li
Lecturer
Teaching Areas 
  • Marketing
  • Consumer Behaviour
  • Management
  • Business Ethics
  • School/Department: Business and Management
    Qualifications: 
  • PhD (UNE)
  • MBA (CSU)
  • Research Areas 
  • Marketing and Management
  • International Higher Education
  • Brief Bio
    Steffi has worked in Australian higher education for over ten years and in academic teaching for seven years, specialising in marketing and management. She is an enthusiastic, responsible, and dedicated person, and aims to bring a positive attitude, teaching passion, broad knowledge, effective communication, and a collaborative teaching approach to classes, to create a supportive learning environment for students’ acquisitions of abilities towards leaning goals. She has also been engaged in various scholarly activities in order to become more involved in contemporary developments in the discipline areas she teaches.